Elevate Your Professional Online Presence
As the ultimate career-building platform, LinkedIn serves as a digital portfolio, showcasing you as a professional and a person worth connecting with. To get the most out of this powerful tool, you need to know how to use it effectively.
Make a Lasting Impression
Anyone can create a LinkedIn profile, but it’s much harder to craft one that accurately conveys your personality and expertise. Instead of spending hours perfecting your profile, focus on a few key elements that will make a real impact.
5 Easy Updates to Boost Your Profile
Give your profile a refresh without a complete overhaul. Try these five easy updates on your next commute or during a break:
1. Professional Photo
Ditch the selfies and darkly-lit profile pictures. Invest in a high-quality photo that features you at your best, with good lighting and a genuine smile. Consider headshots or travel photos, and avoid distracting backgrounds or cropped-out friends.
2. Write in Present Tense
Make your bullet points more engaging by using present tense, even when describing past achievements. This subtle trick implies enthusiasm and action without extra effort. Use “action” verbs instead of “responsible for” to bring your resume and profile to life.
3. Add Rich Multimedia
LinkedIn is perfect for making your resume engaging and interactive. Include samples of your work with every position you’ve held, showcasing your quality of work. Limit it to a few projects you’re particularly proud of, such as marketing campaigns or press releases.
4. Ask for Recommendations
Recommendations add credibility to your profile and give your audience a chance to learn more about you as a reputable professional. Don’t be afraid to ask coworkers, volunteers, or even clients to put in a good word. You can also give recommendations to boost your visibility and help others.
5. Highlight Your Current Projects
Instead of writing a generic summary, use this section to discuss your current projects and initiatives. Share what you’re working on, and link your contact info at the end. This will keep your profile fresh and up-to-date, giving people a reason to come back.
Take Your Profile to the Next Level
By implementing these five easy updates, you’ll be well on your way to creating a LinkedIn profile that showcases your personality, expertise, and enthusiasm. What are your favorite LinkedIn quick-tips? Share them below!
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