She Strengthens

Effortless Beauty for the Modern Woman

Gone are the days of elaborate makeup routines and lugging around a heavy makeup bag. Today, it’s all about embracing minimalistic beauty, multi-tasking products, and convenience. As a busy millennial freelancer, I’ve learned to prioritize products that offer versatility and ease of use.

The Ultimate Multi-Tasker: Balm

Remember those trusty lip balms we’ve been carrying around since grade school? It’s time to unlock their full potential! From taming flyaways to highlighting, balm can be used in countless ways. Whether you’re dealing with dry ends, split ends, or unruly eyebrows, balm is the solution. And, if you’re looking to try out the glossy eyelid trend, you guessed it – balm is the answer.

Some of my top balm picks include Glossier Balm Dot Com in Original or Cherry, C.O. Bigelow Rose Salve, and Vaseline Rosy Lip Therapy.

Lipstick: The Ultimate Double Agent

Who says lipstick is only for lips? This versatile product can also double as blush and eyeshadow. Simply dab a small amount onto your cheeks and eyes, blend, and voilà – instant effortless look. My top lipstick picks include Sugar Pill Trinket, Lipstick Queen Frog Prince, and Rimmel Lasting Finish By Kate Moss in 05.

The Power of Beauty Blenders

Investing in a Beauty Blender may seem steep, but trust me, it’s worth every penny. Not only can it help you achieve a flawless base, but it can also be used for skincare and makeup removal. And, if you’re on a budget, the Real Techniques Miracle Complexion Sponge is a great alternative.

Powder: The Unsung Hero

Powder is often overlooked, but it’s a game-changer for both face and hair. Sprinkle a small amount onto your roots to absorb excess oil, and finger comb for a quick fix. Some of my top powder picks include Laura Mercier Translucent Loose Setting Powder, Innisfree No Sebum Mineral Powder, and ELF Skin Refining Definition Powder.

Loose Pigment: The Ultimate Makeup Chameleon

Remember those loose pigments collecting dust in your makeup kit? It’s time to give them a second chance! Mix a small amount with your favorite rosewater, oil, or mixing medium, and you’ve got a whole new makeup kit at your fingertips. From eyeliner to mascara, loose pigment can do it all. Some of my top picks include MAC Cosmetics Pigment, bareMinerals Eyeshadow Powder, and Fyrinnae Loose Eyeshadow.