She Strengthens

The Sustainable Fashion Revolution: How to Shop with a Clear Conscience

As we navigate the complexities of 2020, it’s become increasingly clear that fast fashion is a toxic trifecta, harming our wallets, the environment, and the working conditions of those who create our clothes. The documentary “The True Cost” (2015) provides a stark introduction to the devastating impact of fast fashion on workers and the planet.

The Conundrum of Clothing

Clothing is not only a necessity but also a vital means of self-expression for many. However, the constant production and disposal of clothes lead to environmental degradation, unsafe working conditions, and poverty-level wages. So, how can we reconcile our desire for fashionable clothing with our values of sustainability and social responsibility?

Rise of Ethical Fashion

In response to the perils of fast fashion, numerous organizations, apps, and brands have emerged, offering alternatives that prioritize sustainability and fair labor practices. Some advocate for secondhand shopping, while others emphasize thorough vetting of retailers’ production methods. Although many of these companies operate online, which can be inconvenient for clothes shopping, there are ways to navigate these platforms successfully.

Tips for Online Ethical Shopping

1. Know Your Measurements: Understanding your body dimensions is crucial for online shopping, especially when buying secondhand. Websites like Poshmark, The Real Real, and ThredUp provide measurements for each garment, ensuring a better fit.

2. Define Your Preferences: Knowing what you want (and don’t want) helps narrow down options and prevents overwhelm. Utilize filters and save searches to find the perfect piece, like the Madewell jeans featured above.

3. Research Brands’ Practices: Websites and apps like Good on You, The Good Trade, and Thoughtful provide valuable insights into retailers’ labor and environmental practices, helping you make informed purchasing decisions.

4. Expect a Higher Price Tag: Ethical fashion often comes with a higher price tag due to the increased cost of sustainable production methods. However, brands like Wearpact and Everlane are working to make sustainable fashion accessible to all.

The Future of Sustainable Fashion

As online shopping continues to rise, it’s essential to prioritize sustainable fashion practices. While it’s complicated and multifaceted, exploring these tips can help you find your balance. Remember, every choice counts, and together, we can create a more conscious and compassionate fashion industry.