She Strengthens

Unlocking the Power of Social Media in 2017

As we dive into the ever-changing landscape of social media, it’s essential to stay ahead of the curve. With a goal of reaching 1 million page views by June 30, 2017, our focus is on long-term growth and engagement. We’re excited to share our strategy for the upcoming year and provide insights on what works and what doesn’t.

New Priorities for 2017

1. Facebook Live: The Game-Changer
   We’ll be hosting Facebook Live sessions once a week, repurposing content into YouTube videos and blog posts. This approach saves time, increases reach, and provides an easy way to engage with our audience.
2. Podcasting: The Future of Audio Content
   Our podcast will be published twice a week, featuring training sessions and mini-lessons. With no algorithm to worry about, podcasting offers a unique opportunity to connect with our audience directly.
3. Snapchat and Instagram Stories: Behind-the-Scenes
   We’ll be sharing daily tips, lessons, and behind-the-scenes content on Snapchat and Instagram Stories. By repurposing our blog content into stories, we’ll create a more engaging and personal experience for our audience.

Maintaining Our Current Strategy

• Pinterest: A Key Growth Strategy
  We’ll continue to pin images with every blog post and re-pin content to our boards and group boards.
• Instagram: Consistency is Key
  We’ll post at least three times a day, linking to our articles and lead magnets.
• Facebook: A Hub for Engagement
  We’ll share our Instagram images, article of the day, and engage with our community through our Facebook Group.
• Twitter and LinkedIn: Expanding Our Reach
  We’ll share our article of the day on Twitter and LinkedIn, as well as prior popular articles.

Your Turn!
What’s your social media strategy for 2017? Share your thoughts, and let’s work together to unlock the power of social media.

The Importance of Repurposing Content
By repurposing our content across multiple platforms, we’ll save time, increase engagement, and create a more cohesive brand experience. Whether it’s turning a blog post into a Facebook Live session or creating Instagram Stories from our podcast, we’ll make the most of our content.

The Future of Social Media
As we look ahead to 2017, it’s clear that social media will continue to evolve. By staying focused on long-term growth, engaging with our audience, and adapting to changes in the landscape, we’ll be well-positioned for success. Join us on this journey, and let’s explore the possibilities of social media together!