She Strengthens

Uncharted Territory: Navigating the World of Freelance Design and Illustration

Meet Samantha Rothenberg, a talented young entrepreneur who has built a thriving career as a freelance designer and illustrator. As the founder of Violet Clair studio, she has mastered the art of balancing her personal and professional life, while maintaining a successful business.

From Passion to Profession

Samantha’s journey began with a passion for art, which she pursued as a studio art and communication design major in college. Although she initially doubted its viability as a career, she eventually took the leap and turned her hobby into a profession.

Taking the Plunge

When asked about her decision to go solo, Samantha emphasized the importance of acknowledging one’s weaknesses and finding ways to overcome them. She recommends seeking help from others, whether through classes or collaborations, and building a support network of like-minded individuals.

The Pressure of Financial Sustainability

Surprisingly, Samantha finds that the financial responsibility of sustaining herself through her art has only increased her motivation and fulfillment. She believes that being able to make a living from her passion inspires her to produce high-quality work.

Saving Strategies

To manage her finances, Samantha sets a monthly quota and saves any excess funds. She also utilizes tools like Mint and Wave Accounting App to stay on top of her personal and business finances.

The Reality of Freelance Life

Samantha debunks the common misconception that freelancing is easier than traditional employment. In reality, it requires intense time management, mental endurance, and a willingness to adapt to changing circumstances.

Staying Motivated and Focused

To combat isolation and stay motivated, Samantha often invites friends to work alongside her in her studio, creating a mini-coworking space. She also emphasizes the importance of believing in oneself and one’s work, even when faced with challenges.

Essential Traits for Success

According to Samantha, three key traits are essential for success in her line of work: a willingness to reach out to others, the ability to create systems and stay organized, and an unwavering enthusiasm for one’s craft.

Check out Samantha’s inspiring work and online portfolio at VioletClair.com.